White Paper | How to Understand the Impact of Illicit Trade on Business Around the World

Globally, an increasing number of goods and brands are affected by illicit trade, from consumer products like electronics, apparel, pharmaceuticals and alcoholic beverages to other industries such as vehicle lubricants and auto parts. The global value of illicit trade and transnational activities is estimated at between 8% and 15% of global GDP, according to the World Economic Forum, potentially reaching as high as US$12 trillion in 2014 which is approximately the size of China’s total economic output in that same year.


Because of their nature, illicit trade activities continue to become increasingly complex and sophisticated and can have serious negative impacts on consumers, governments and licit companies. For example, in 2013 the volume of illicit cigarettes consumed in the world was approximately 570 billion sticks with an estimated value of US$39 billion, which was nearly identical to the value of revenues not collected in taxes if the products were sold in the licit market. This means governments from around the world lost US$40 billion in tax revenue that could have been spent on improving their countries.


October 1, 2015

Japan Tobacco to Acquire Natural American Spirit Outside US

Don2Analyst Insight by Don Hedley - Contributing Analyst

Reynolds American Inc. has announced that the international rights to the Natural American Spirit brand name and associated trademarks, along with the international companies that distribute and market the brand outside the US, will be sold to the Japan Tobacco Group of companies (JT Group) in an all cash transaction with a value of approximately US$5 bn.  The purchase does not include the rights to the Natural American Spirit brand name and associated trademarks in the US. The deal includes the trademarks and all outstanding shares in RAI's nine subsidiaries in Belgium, France, Germany, Italy, Japan, the Netherlands, Spain, Switzerland and the UK. The purchase agreement contains a non-compete clause which restricts RAI and JT from producing, selling, distributing and developing natural, organic and additive-free combustible tobacco cigarettes and RYO products in each other's territories of business, for a period of up to five years from the close of the transaction.

Continue reading "Japan Tobacco to Acquire Natural American Spirit Outside US" »

September 30, 2015

The Best New Retailing Concepts of 2015

Michelle MalisonAnalyst Insight by Michelle Malison - Retailing Research Associate

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The retailing team is very pleased to announce the best retail concepts as part of our ongoing research. The best retail concepts were nominated in four categories – grocery, non-grocery, non-store, and digital through votes from all Euromonitor International staff across the 12 offices.

The aim of the competition was to showcase the diversity and richness of the retail environment covered by Euromonitor’s retailing research.

Out of the initial 120 concepts, 40 were shortlisted and staff in all 12 offices discussed and voted for the best innovations in the four categories: grocery, non-grocery and non-store, and digital.

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The Best Cities for Startups


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According to the recently released Global Startup Ecosystem Ranking 2015 by Compass, the list of cities ideal for startups is dominated by North American and European cities. However, a few emerging cities cracked the list, including Sao Paulo, Moscow, and Bangalore. These cities share common traits, including well-educated, talented populations, the spread of technology and high value-added industries.

Ugne Saltenyte
Podcast features Ugne Saltenyte - Cities Analyst

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From Nobel Prize-Winners to Navigating the B2B Digital Landscape


Post originally appeared on IIN Europe website

“Stay curious and keep learning. You don’t have to have all the answers all the time,” says Sarah Boumphrey, Head of Strategic, Economic and Consumer Insight at Euromonitor International. “Grasp opportunities for new experiences when they present themselves, however daunting they may seem.”

Emerging markets – everything from the macro-economic environment through to consumer trends, spending patterns, demographics and the practicalities of doing business – are Sarah’s professional cocoon.

As Head of Strategic, Economic and Consumer Insight at Euromonitor International, she builds on her expertise in emerging markets to translate economic and consumer trends information into useful insight, advising client companies on how these trends have a real-life impact on their business.

“I’ve always enjoyed learning new things and stretching myself intellectually and I’ve been lucky enough to be able to do this during my time at Euromonitor International”, she says. Her role involves producing content for her Economic and Consumer Insight blog, authoring White Papers, speaking at conferences and steering the content on Euromonitor International’s Economies and Consumers subscription website.

Sarah has also participated in numerous webinars and conferences, including a forthcoming engagement alongside Nobel Prize-winning economist Paul Krugman and President Enrique Peña Nieto at the Mexico Business Summit. On 22nd October 2015, she will be moderating the “Emerging Markets” panel during the European Information Industry Network Conference 2015.

Sarah describes three main avenues in which digital has affected the business climate around B2B publishers:

  1. The advent of a plethora of free content and a resultant sense of “information overload” which B2B publishers are competing against. This comes along with shrinking attention spans in an “always on” world.
  2. Data and news are being increasingly commoditised. In this context it is vital to retain a USP in order to differentiate ourselves from our competitors – both free and paid-for.
  3. Collaboration and sharing have increased. Building relationships with clients is crucial.

How can B2B publishers move forward with digital? Sarah shares four distinct points:

  • Engagement – Publishers should engage with clients, working as a strategic partner – rather than simply selling a product or subscription.
  • Evolve – be ready to change and innovate to meet shifting demands.
  • Custom - one size does not fit all, clients increasingly demand bespoke content.
  • Relevant - know your industry inside out to remain a vital supplier.

Sarah will be moderating the “Emerging Markets” panel at the Information Industry Network's European Information Industry Network Conference 2015, being held 22nd October at the Emirates Stadium, London. Click here to book, or contact Patrick Angell or Naomi Hoad.

September 29, 2015

Generational Differences in Mobile Payment Preferences

One of the most important things to consider when launching a mobile wallet is the end user, and a mobile wallet will rarely find success if it does not cater to the millennial generation. According to Euromonitor International Survey data, there are stark generational differences in the needs and wants of mobile wallets. Although all age groups expect an in-store mobile payment app to bring about increased security, have the ability to gain rewards and be easy to use, older consumers say they prefer to buy products in store.

Michelle EvansVideo features Michelle Evans - Senior Consumer Finance Analyst

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White Paper | Cómo entender el impacto del comercio ilícito en las industrias a nivel mundial

300_illicitTrade-v1.0Alrededor del mundo, un número cada vez mayor de bienes y marcas se ven afectados por el comercio ilícito, desde productos de consumo tales como vestuario, medicamentos, electrónica y bebidas alcohólicas hasta otras industrias como lubricantes y piezas para automóviles. El valor del comercio ilícito y las actividades ilícitas transnacionales se estima entre el 8% y el 15% del PIB global, de acuerdo con el Foro Económico Mundial y podría haber alcanzado USD 12 billones en 2014, lo que equivale al rendimiento económico total de China para ese mismo año.


Dada su naturaleza, las actividades ilícitas se vuelven cada vez más complejas y sofisticadas y pueden llegar a tener serios impactos negativos en consumidores, gobiernos y empresas lícitas. Por ejemplo, de acuerdo con Euromonitor International, en 2013 el volumen de cigarrillos ilícitos consumidos fue de aproximadamente 570 mil millones de unidades, lo que corresponde a US$ 39 mil millones, cifra casi idéntica al monto que habría sido recaudado en impuestos si los productos se hubiesen vendido a través del mercado lícito. Esto significa que los gobiernos alrededor del mundo perdieron este dinero, que se podría haber utilizado para mejorar sus países.  

September 28, 2015

Introducing the Industry Forecast Model

The Industry Forecast Model is an interactive and highly visual dashboard that places the client in the driver’s seat. The Industry Forecast Model can help your business plan for shifts in economic environments, pressure test strategic plans, measure unmet market potential and track changing forecast expectations over time.

Learn more

Submerging or Emerging Economies?


View Sarah Boumphrey's profile on LinkedIn

Emerging markets may have been getting bad press in recent times but the factors that have underpinned their growth are still real. No one can deny a slowdown is occurring, but the situation is more nuanced than that and commercial opportunities exist today and will continue to do so in the future.

The past: A predictor of the future?

Since 1980, emerging and developing economies have increased their GDP by over 300% in real terms. Compare this to 150% in the USA and 77% in Germany.  It’s true that growth has slowed considerably since its China-driven peak of 2007, and between 2015 and 2030 the pace will undoubtedly slow further, but nevertheless emerging and developing economies will still contribute more than 65% of global economic growth between 2015 and 2030.

Emerging and Developing Economies’ Contribution to Global Real GDP Growth: 1991-2030


Source: Euromonitor International from national statistics/OECD/Eurostat/IMF

Note: Data from 2015 onwards are forecast. Data are fixed at 2014 prices.

Continue reading "Submerging or Emerging Economies? " »

September 27, 2015

O sucesso da Drinkfinity, da PepsiCo, no Brasil

Recentemente, a PepsiCo lançou no Brasil o sistema de hidratação Drinkfinity, que inclui uma garrafa de água e cápsulas contendo sabores, vitaminas e nutrientes. O produto se diferencia no estagnado mercado de sucos concentrados no país, que até então não havia apresentado inovações além de novos sabores ou embalagens. Embora o Drinkfinity ainda esteja restrito a um nicho, sua vendas têm apresentado um bom desempenho, mostrando que o produto pode ser considerado uma história de sucesso.

Angelica SaladoAngelica Salado, Research Associate

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PepsiCo's Drinkfinity a Success in Brazil

PepsiCo recently launched the Drinkfinity hydrating system in Brazil, which includes a water bottle and pods containing vitamins, nutrients and flavor. The product caters to the stagnant juice concentrate market in the country, which until now, has not seen many product innovations outside of new flavors or packaging. Although the Drinkfinity system is niche, sales of the product are doing well and the product should be seen as a success story.

Angelica SaladoVideo features Angelica Salado - Research Associate

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Recent Posts

Japan Tobacco to Acquire Natural American Spirit Outside US

The Best New Retailing Concepts of 2015

The Best Cities for Startups

From Nobel Prize-Winners to Navigating the B2B Digital Landscape

Generational Differences in Mobile Payment Preferences

White Paper | Cómo entender el impacto del comercio ilícito en las industrias a nivel mundial

White Paper | How to Understand the Impact of Illicit Trade on Business Around the World

Introducing the Industry Forecast Model

Submerging or Emerging Economies?

O sucesso da Drinkfinity, da PepsiCo, no Brasil